In Part 1 of this series on ROI, we discussed the difficulties in calculated the return on investment for innovation projects (or the return on innovation, if you like), and proposed a new way of looking at it. In this article, we get down to brass tacks: At the end of the day how should you calculate or explain your ROI?
Sente Advisors
Sente Advisors
The Sente Advisors each have more than 20 years of Legal Technology experience working in law firms, technology companies, and consulting.
They have run innovation, marketing technology, knowledge management, and training initiatives at:
* Norton Rose Fulbright
* White & Case
* Dentons
* Shearman & Sterling
* Fragomen
* Fulbright & Jaworski
* Covington & Burling
They have built client success, marketing, and solutions architecture teams at:
* Neota Logic
* HighQ
* Microsystems
* Kira Systems.
Outside of legal tech, they have been musicians, software developers, litigation funders, United Nations policy experts, fashion merchandisers, board game aficionados, and most rewardingly, parents.