LTH Insights/CODE WORDS, FLU SEASON, AND A PRIVILEGE PROBLEM: HOW SEEDLESS BUILDS A FICTIONAL WORLD

Code Words, Flu Season, and a Privilege Problem: How Seedless Builds a Fictional World

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Seedless, a Philadelphia start-up, makes synthetic legal data by inventing companies from scratch, down to their merger histories, office friction, and a flu season that hits in November. AI agents play every employee, producing thousands of emails, chats, contracts, and audio files that hold to one story, deliberate mistakes included, while a separate system writes the answer key as the data is generated. The result is something client data and the Enron emails can’t offer: a test legal AI tools have never seen, with a record of everything in it. Buyers use the data to compare tools against the same answer key, and vendors use it to find blind spots before their customers do. 

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